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20 Apr '16

Forks Over Knives

Posted by Unicorn Goods

Forks Over Knives is a documentary that has been adapted into two books. All three explore the effects of an animal-based diet on health, and look at a plant-based diet as a way to live better and longer.

Many people credit this film with raising the public consciousness for veganism. We are lucky to have one of the authors of the book, Gene Stone, as an advisor. Shop th books based on the documentary Forks Over Knives below by clicking on the image:

Forks Over Knives              Forks Over Knives

28 Feb '16

Our Mission and Purpose

Posted by Cayla (Unicorn Goods)

Unicorn Goods is the world's largest collection of animal free products. Our mission is to end animal cruelty by selling and promoting animal free apparel, home goods, and other products. We list 1600+ items from 200+ brands that meet our standards for animal rights, human rights, and sustainability. By helping people buy products in line with their ethics, we are saving animal lives, reducing environmental degradation, and combating human exploitation. We donate 1% of profits to pro-animal organizations and are a PETA-Approved Vegan vendor. Our goal is to reframe the discussion about veganism and make veganism a mainstream movement.

We do what we do because we believe in the power of people to do good. We believe that people want to do the right thing, but that they don't have knowledge or opportunities to act on that impulse. Here's our video explaining why we're devoting our time and energy to ending animal suffering, and join us in our campaign to help people do the right thing.

Transcription:

Hi, my name is Cayla Mackey, Co-founder and CEO of Unicorn Goods. Unicorn Goods is the world's largest selection of animal-free products. Our mission is to end animal cruelty by selling and promoting animal-free apparel, home goods, and other products.

Globally, about 35 billion animals are slaughtered annually for human consumption, 10 billion of those being in the United States. At the same time, veganism is on the rise. In the United States alone, .3% of the population, or about 1 million people, identify as vegan, and 2.5% of the population, or 7.5 million people, identify as vegan or vegetarian. These numbers have doubled in the past three years and are reflected globally. 

The problem for vegans and vegetarians is that they not only try to not eat animal products, but they try not to buy animal products in general. This includes clothing. Specifically, it's really difficult to buy wool-free sweaters, down-free jackets, and leather-free shoes, let alone body products that don't contain animal products or makeup that isn't tested on animals. 

We take the burden off of the vegan and vegetarian consumer and go ahead and filter out everything on the internet to find the most ethical versions of animal-free products. Everything on the site, including the 1600+ items from the 200+ brands already listed meets standards for animal rights, human rights, and sustainability. 

We hope to expand the definition of social impact to include animal rights since animal rights is very underrepresented in social enterprise right now. 

We know that if more people had access to ethical products, not only those who are vegans or vegetarians, that more people would make ethical decisions. 65% of people currently say that they want to make more ethical purchases but don't know how, citing knowledge and access as major barriers to entry. 

We solve this problem by making it easier for people to buy things that in line with their ethics without having to sacrifice convenience, time, or style. 

We want to change the world with Unicorn Goods, and we hope you join us. 

Statistics cited:

  • 35 billion land animals are killed globally for human consumption (most estimates place it around 60-70 billion) with 10 billion in the US alone (and these numbers are just land animals): Farm USA
  • .3% of the US population (1 million people) are vegan, and 2.5% are vegetarian/vegan: The Rise of Veganism
  • 65% of people want to buy more ethical products buy don't know how: Conscious Consumer Spending Index
  • Unicorn Goods standards

View on YouTube

15 Apr '15

Doc Martens Vegan 1460 Boots, a Vegan Clothing Staple

Posted by Unicorn Goods

Unicorn Goods started with a search - a search for a pair of boots. Not just any pair of boots. These boots had to be: A) Vegan. No leather, but also no animal-based glues. B) Durable. These babies had to last longer than just a few walks. We wanted to buy one pair of shoes that would last a decade. C) Comfortable. Feet are friends, not fiends. We treat our feet well. D) Attractive. These boots needed to look good. No hippie things. Black is a must.

Needless to say, the search lasted a very, very, very long time. Six months, or thereabouts. There were many 8 hour days spent scouring the Internet for new shoes, using Google shopping and Ebay to try to find discontinued shoes in the right size, calling shoemakers to find out if that thing in the picture that looked like leather was leather or pleather, and zoning out at lists of "ethical" clothing makers on Peta.

Many vegan shoe options are trash. They're cheap. And when you're trying to make a shoe that is above all cheap, fake leather is usually cheaper than real leather. But we didn't want cheap-ass shoes. We wanted a pair of normal boots!

Our search happened with the Doc Martens Vegan 1460. This is the vegan version of the classic black combat boot for which Doc Martens has become eponymous. It meets the criteria: vegan, durable, comfortable, and attractive. It's a testament to how far technology has come, and proof that you don't leather to make a high quality, fashionable boot that will last you a lifetime.

The Vegan 1460 is made with a material that wears and feels like leather. When we received it, we had to double-check that we had actually received the vegan version and not the real leather version by mistake. There is no way to tell the difference through comparing the feel, luster, and interior texture. They smell and stretch like leather. After several wears, creases develop just like with leather shoes. 

The shoes are warm and waterproof up to the tongue. They're unisex and shaped to accommodate mens feet, so the womens pair we tested had ample room to wiggle the toes - hard to come by in a womens shoe!

We tested these on the farm for hours of manual labor through wet grass and mud, marching the streets of arctic northern Quebec in the peak of winter, working in a coffee shop for long periods of time on the go, in the office, and out at the bar. They've stood up to every challenge and exceeded our expectations. They're warm, yet roomy. They're sturdy, but stylish. They're waterproof, but breathe well. 

Our favorite way to wear them is partially laced with socks. Lace them up all the way except for the top two eyelets, then cross the laces and wrap them around the back of the boot, tying them in the front. Don a neutral color pair of your standard socks, bunched up so they barely stick out of the top of the boot. If you're wearing jeans, cuff then in a slender cuff so that the cuff just grazes the tops of the socks.

You can wear these with just about anything, in just about any circumstance. We definitely recommend them as our all-time favorite multipurpose boot. If you're going to invest in your first vegan item, make it this one. You'll be glad that you did. 

15 Jan '15

2014 PETA Vegan Fashion Award Winners

Posted by Unicorn Goods

It was almost exactly a year ago that PETA announced the winners of their 2014 Vegan Fashion Awards. They haven't announced the 2015 winners yet, but last year's winners are still doing great stuff, and they're still worth promoting, so here goes: Congrats to last February's winners of the 2014 PETA Vegan Fashion Awards!  Below you'll find a selection of winners that have been added to our directory, along a with a link to the full list of winners.



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